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Programs Marketplace

Award-winning Marketplace is public radio's daily magazine on business and economics news "for the rest of us." Helmed by Kai Ryssdal, our flagship program examines what the day in money delivered, through stories, conversations, newsworthy numbers and more. The 30-minute program airs weekday evenings on public radio stations nationwide and boasts the largest audience for any business program in the United States on radio, cable or network television. In conjunction with Marketplace Morning Report, Marketplace Weekend and Marketplace Tech, Marketplace defines your listeners' place in the economy. With smarts and a bit of wit, we make it make sense.

I get so much from Marketplace: a unique view on the world told with a dose of humor and lots of joyful curiosity. – Beth, Oakland, CA

Marketplace delivers the right blend of interesting economic analysis with broad ranging human interest stories. – Mike, Redlands, CA

Timely, informative, unbiased and to the point. Without a doubt - the best daily economic news journal available. – John, Guilford, CT

Hosts

Kai Ryssdal

See Host Bio and Photos

Length

00:29:00

Clocks and Feeds

See Below

Producers

Deborah Clark, Senior Vice President and General Manager
Sitara Nieves, Interim Executive Producer

On-Air Promos and Fundraising Assets

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Underwriting

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Station Visits

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Resources

Program Website

Listener inquiries

Contact

Social Media

Kai Ryssdal

Host and Senior Editor, Marketplace

Kai Ryssdal is the host and senior editor of Marketplace, the most widely heard program on business and the economy — radio or television, commercial or public broadcasting — in the country. In addition, he joins forces with Marketplace Tech's Molly Wood to connect the dots on the economy, tech and culture as co-host of the podcast Make Me Smart with Kai and Molly.

Since joining the flagship Marketplacebroadcast in 2005, Kai has hosted the program from China, the Middle East and dozens of cities, big and small, across the United States. Kai speaks regularly with CEOs of Fortune 500 companies, startup entrepreneurs, small business owners and everyday participants in the American and global economies. He's also interviewed President Obama four times. Kai first came to Marketplace in 2001 as the host of Marketplace Morning Report, where he covered the economic aftermath of the September 11 attacks, the collapse of Enron, and the slow buildup to the housing crash, the financial crisis and the Great Recession. 

His one and only big-time journalism award was, as it happens, for television: a 2012 Emmy for investigative journalism on a PBS Frontline documentary about money in politics called "Big Sky, Big Money." Kai has appeared often on CNN, CNBC and CBS news. His written work has been featured in The New York Times and The Atlantic.    

Before his career in broadcasting, Kai spent eight years in the United States Navy, flying from the aircraft carrier U.S.S. Theodore Roosevelt, and later worked with the Joint Chiefs of Staff at the Pentagon. He also served in the United States Foreign Service, with postings to Ottawa, Canada, and Beijing. Kai is a graduate of Emory and Georgetown universities. He lives in Los Angeles with his wife and four children. 

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Marketplace I - 17:00-17:29 ET
Marketplace II - 18:00-18:29 ET
Marketplace III - 18:30-18:59 ET

00:00
Feed Start ID - Content Depot Closure ID 1

00:02 - 00:12
Premium National Funder

00:13 - 17:45
Segment 1 (includes national funder(s), bridge music for optional cutaway/rejoins and forward promote)

17:45 - 18:44 (approximate)
Floating cutaway. At this time Marketplace will send a Content Depot Closure ID 3 for automated stations.

18:45 - 28:44 
Segment 2 (includes bridge music for optional cutaway/rejoins, national funder(s), next day promote, and closing theme)

28:44 (approximate)
Program End. At this time Marketplace will send a Content Depot Closure ID 3 for automated stations.

29:55
Feed End ID - Content Depot Closure ID 4

Download Clock

Program Clock

Marketplace is heard by nearly 7 million listeners each week.

The Marketplace audience:

  • 44% female, 56% male
  • Median age of 54, with 60% of listeners between 35 and 64
  • 71% hold bachelor's degrees or higher
  • 57% live in households with annual incomes of $75,000

Source: Nielsen Audio, Nationwide DMA data, Persons 12+, Sp16/F16

Marketplace is available to all American Public Media affiliate stations for broadcast. Marketplace must be aired live; no tape delaying or editing allowed. Simulcast streaming rights are available for BBC programming. See terms and conditions described in the American Public Media Service Agreement. Prior to carrying this series, stations must confirm carriage with American Public Media.

Questions about carrying Marketplace or your affiliation? We're here for you.